Characteristics of a blog What are the main ones?

You want to be a Blogger but you do not know the most important aspects, in the following article we offer you the characteristics of a blog What are the main ones? We invite you to continue reading.

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Blog vs. Social networks

Characteristics of a blog: What is a blog?

The blog or web blog are records of a specific topic that the creator wants to share on a web page publicly. These blog can be elaborated with current topics of politics, economy, education, gastronomy, among many more.

Despite being created in 1994 by the young man from Swarthmore University, Justin Hall, it was until 1997 when he began to publish articles on politics and technology, thus initiating the blog era.

At the end of the 90s, there were already approximately twenty-three blogs on the planet, years later WordPress was created, through which blogs became even more popular. This platform facilitated the work of creating and designing them.

They are prepared to meet certain objectives set by the author, through publications called posts or articles. The purpose of this type of web page is to inform and update users on the topic related to the blog.

Blog Types

Today there are five different forms of blog that have become very popular: commercial, niche, corporate, thematic and personal.

Business Blogs

They are considered an online store, where the author promotes products and services of any kind, preparing positive or negative reviews of them and helping users to make a decision.

These are characterized by not needing a constant update, resulting in a negative point to publicize these blogs.

Niche Blogs

These blogs have the main characteristic of being found by searching for a specific word or topic that it contributes.

They are one of the blogs with the greatest amount of work, since before creating them, a study must be made of the needs presented by users and from there create a page that solves all their problems or satisfies their need. These allow to generate monetary income to its creators.

Corporate blogs

Created to publicize large companies through their products, corporate blogs were created. In them, the company describes or explains what its products are about, characteristics and advantages it offers, in order to make itself known to a greater number of individuals.

Thematic blogs

They are blogs dedicated to exposing everything on a specific topic, obtaining the opportunity to become a worldwide reference of it. He must take into consideration the amount of content and publications that he or the authors must generate and offer users current and original content.

Personal Blogs

Within the online world, personal blogs are the most common, they have allowed their authors to tell everything about their life, tastes, dreams and experiences, constantly generating content and obtaining more followers.

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Select the best idea to start your blog.

The 11 characteristics of a blog

Due to the wide variety of blogs that exist today, their characteristics change according to the need you have and the objectives you want to achieve.

Starting from this, corporate blogs are focused on getting potential customers for your company, generating great alternatives for it.

1.-Coherent design

Blog users look for clear and precise information on a topic. The most appropriate way, is the elaboration of articles with titles and simple, concise and orderly content, in this way you will not get tired when reading it increasing your visits and recommendations.

2.- Adaptation to other devices

How many times has it happened to you that when you enter a blog on your mobile phone, it does not look complete or the design is damaged.

For this reason, a design that adapts to different technological equipment, mobile phone, tablet or computer must be taken into account, as well as the fact of offering the user a unique experience.

3.- Share your blog on social networks

When you create your blog, do not forget to place the option to share it on all social networks or at least the most important ones.

Remember that these pages are created to publicize a company, subject, person or specific object, therefore, the fastest way that exists today to obtain more views, are through pages such as Facebook, Twitter, Snapchat, Instagram , among others.

4.- Visual content in your articles

It is recommended to incorporate a striking design to your blog, as well as to accompany the articles with images and videos to offer a more pleasant view to users.

5.- Lean on the links or links

Being a corporate blog you can use certain links or links that direct you to more information about the company, as well as articles or works previously published on other web pages.

6.- Offer author articles

How many times have you visited a page in which your information is a copy of another? Today's users look for truthful, simple, safe and original information to increase their knowledge on the subject they are looking for, therefore, the blogs with greater visualization are those who publish their own articles.

7.- Search engine

When you are creating your blog, place a word search engine in the articles that you have previously published, this will facilitate the user experience.

8.- User recruitment form

An easy and simple way that blogs offer to publicize new articles among their users is the recruitment form, in which people who enter only have to add their data and email to receive blog notifications.

 9.- Organization

Among the characteristics of a blog, its organization stands out. This can be achieved through tabs or categories, in which users only have to go there to see everything on the subject.

10.- Traffic counter within the blog

It is nothing more than a marker to visit or users who enter the blog, for an instant or for long periods of time. This option is ideal for those who need to keep track of their visits.

11.- Can I generate monetary earnings through blogging?

One of the favorite characteristics of many Bloggers is the fact of making money through the publications they make, supported by affiliate programs, Google Adsense or direct mail. If this is your favorite point, the easiest way to receive money in this way is to generate more views.

If you want to know more about blogs visit our article What is a blog and what is it for? for more knowledge on the subject.

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The blogs with the highest visualization are those that have attractive content for the user.


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