¿Yini yi-KPI? Yilokho esizokhuluma ngakho kulo lonke lo mbhalo, lapho sizochaza khona umqondo wayo, izici nolwazi oluningi ngakho okubalulekile ukwazi. Ngakho-ke sikumema ukuthi uqhubeke nokufunda.
Yini i-KPI?
I-KPI isichazamazwi se-Key Perfomance Indicator ngesiSpanish esisho izinkomba zokusebenza ezisemqoka noma ezaziwa nangokuthi izinkomba zokuphatha. Ama-KPIs asivumela ukuthi silinganise noma yiliphi isu noma isenzo senhlangano.
Lezi zingxenye zisivumela ukuthi silinganise izinga esisebenza ngalo maqondana nezinhloso ebesizibekile njengenkampani phambilini. Ukubaluleka kwalezi zinkomba zokuphatha ukuthi endaweni ehlale iguquka njengoba injalo namuhla, kuyadingeka ukuthi ngezikhathi ezithile bahlole imiphumela etholakele ngokuya ngezinhloso esizibekile njengenhlangano.
Ngale ndlela singasho ukuthi, Yebo sisendleleni efanele futhi uma ama-KPI engakhombisi imiphumela esiyilindele, lokhu kuzosivumela ukuthi sikubone futhi singaxazulula ngokushesha noma yimaphi amaphutha esiwenzayo ngaphakathi kwenhlangano. Kungakho kubaluleke kakhulu ukuthi sazi i KPI kuyini, ngoba lezi zinkomba ziboniswa kumagrafu ukuze abaphathi bezinkampani bakwazi ukwenza izinqumo kalula.
Izici ze-KPI
Ama-KPIs noma izinkomba zokuphatha zinezici ezilandelayo esizokhuluma ngazo ngezansi:
- Ama-KPI angalinganiswa ngamayunithi.
- Lokhu kungalinganiswa, uma sikhuluma ngemali singasho amadola noma ama-euro.
- Bangalinganisa okuthile ku- ethize.
- Zingakalwa okwesikhashana, okungukuthi, nsuku zonke, masonto onke, ngenyanga noma ngonyaka.
- Lezi zinkomba zisivumela ukuthi sihlole izici ezifanele inkampani.
Izinkomba zokuphatha zibaluleke kakhulu ngoba zisigcina sinolwazi, ukuze sikwazi ukulawula nokuhlola imiphumela yokwenza izinqumo. Lezi izinkomba ze Ukuphathwa kungahluka ezinkampanini, ngoba ngokwesibonelo, enkampanini yezimboni inkomba yokuphathwa kwayo ingumkhiqizo.
Ngakolunye uhlangothi, enkampanini ezinikele ekuthengiseni nge-Intanethi, inkomba yokuphatha ukumaketha kwedijithali okusetshenziswa yinkampani ukunikela ngemikhiqizo yayo. Uma ufuna ukwazi ukuthi yini i- imishini virtual, ngizokushiya isixhumanisi esilandelayo Uyini umshini obonakalayo?
Izibonelo zezinkomba zokuphatha
Njengoba sike saphawula phambilini, izinkomba zokuphathwa kwezinkampani zingahluka ngokuya ngemodeli yebhizinisi esisebenza ngayo, ngoba izinkomba zenkampani ethile azibalulekile kolunye uhlobo lwenkampani. Ngakho-ke, kunezinkomba zokuphatha zezindawo ezilandelayo:
- Endaweni yezomnotho.
- Endaweni yokukhiqiza.
- Ezingeni lezezimali.
- Ezingeni lekhwalithi yomkhiqizo.
- Engxenyeni yezimpahla.
- Futhi endaweni yezinsizakalo.
A ukuqhubeka, Sizokunikeza izibonelo zokumaketha nokuphathwa kwezebhizinisi ku-KPI ukuze ube nombono:
- Imali engenayo nezindleko, lapho sizobona khona ukuthengiswa okuphelele, ukuthengiswa ngemikhiqizo, izindleko zempumelelo ngekhasimende ngalinye kanye nokutshalwa kwemali okuphelele ekumaketheni phakathi kwabanye.
- Ekuthembekeni kwamakhasimende sizobona inzuzo yamakhasimende, isilinganiso sokugcinwa kwamakhasimende, amazinga wokwaneliseka kwamakhasimende, phakathi kwabanye.
- Uma sikhuluma ngokukhangisa kwedijithali sizohlola inani lokuvakashelwa kuwebhu, isikhathi esichithwe ekhasini esivakashelayo, ukuchofoza, phakathi kwabanye.
- Mayelana nokuncintisana kanye neBranding, sizohlola isheya lethu lemakethe, izinga lokukhula kwento esifaka kuyo, inani lomkhiqizo, phakathi kokunye.
- Futhi ekuphathweni kwezebhizinisi sizohlola izinqubo zokuhweba, isabelomali esilethiwe, ukuqashwa, phakathi kwezinye izinto ezibalulekile.
Indlela yokusetha izinkomba zakho
Ukuze ukwazi ukuhlola izinkomba zokuphatha ezifanele zenkampani yakho ethize, siphakamisa ukuthi ulandele le ndlela lapho kufanele uphendule imibuzo elandelayo:
- Yini esifuna ukuyikala?
- Kungani silinganisa le datha ethile ngaphakathi kwenkampani?
- Ngabe uyibheka ngokwanele imiphumela yezinhloso zethu?
- Ingabe kuyinto ebaluleke kakhulu enkampanini?
- Ngubani obhekele ukwengamela?
- Kunconywa kangaki ukuqapha?
Njengoba ukwazi ukubona, ama-KPI ayithuluzi elihle izinkampani okufanele zigade futhi zilawule ukuhlelwa kwezenzo, ukufeza izinhloso zazo njengenhlangano. Yini ezokuvumela ukuthi uhlole ukuthi yimiphi inzuzo encane kakhulu futhi uma ikuvumela ukuthi uhlangabezane nezinhloso ezibekiwe.
Kubalulekile ukuthi sazi ukuthi akudingeki ukuthi silinganise konke okungaphakathi kwenkampani. Yingakho kufanele sizilahle lezo zinto ezingasizi ukufeza izinhloso zethu njengenkampani.
Ukubheka ukuthi izinkampani kufanele zenze izinqumo njalo, futhi uma singenalo ulwazi ngesimo senkampani, kuzoba nzima ngathi ukuthatha izinqumo ezifanele. Kungakho ama-KPIs engamathuluzi ayisisekelo wonke osomabhizinisi nomqondisi okufanele babe nawo.
Uma ufuna ukuqhubeka nokwandisa ulwazi ngama-KPIs, sizokushiyela ividiyo elandelayo. Lokho kungaba usizo oluningi ukuqonda ngalesi sihloko esithandekayo.