If you are one of the people who today use the Internet to sell and publicize your business, the following article on Programs to broadcast live Top! It can help you develop broadcasts showing products or services that you offer to increase your customers.
Make your services, products and brand known through the different streaming platforms.
What are programs to broadcast live?
It has undoubtedly become a great revolution that today is used by large companies, influencers and entrepreneurs, to transmit small videos of multimedia content digitally through a network, leaving the possibility that users could download the same.
It is also known under live broadcast since this term applies to the continuity of the system without interruption of video or audio.
To use this type of technology it is necessary to have a memory or data buffer to store all the videos that the user is making and to be able to see it immediately. On the other hand, if the user wants to download visual files, they must search for it on a platform, download it and observe it.
Retransmission became fashionable in the 2.000s, during this time the use of broadband due to its low cost made it easier for many people to begin to see an effective tool that could go viral.
Furthermore, the programs to broadcast live or by delay they began to break down communication barriers, since through this means, people could see live concerts, news, classes, events or simply new series and movies or that were previously broadcast on television stations or cable services.
What are the means that exist to broadcast?
Television via the Internet
At the end of the 90s Internet television was almost impossible to imagine until YouTube and ADSL came on the market, starting a great revolution in television communication media.
Internet radio
Despite advances in technology, there are still locations where the radio signal does not reach, so they could not use this means of communication to keep informed. Since Internet stations began to be heard in these places, their popularity has increased, as well as the number of stations that exist.
A great advantage of stations that transmit over the Internet is that there is no FM and AM, so users can find them more easily.
Music streaming over the Internet
The platforms designed to transmit music, today, have become the great allies of companies in this field, since for the first time they have managed to stop piracy in countries that are dedicated to this market.
The best known are Apple Music, Amazon music, Deezer, SoundCloud, YouTube and the most famous and used by many Spotify users.
These platforms offer their users an infinite number of songs located in a personalized folder for each user, but with a small fee so as not to be interrupted with propaganda.
Video streaming across platforms
Users who purchase the services of these platforms will be able to watch digital videos on their mobile phone, computer or television connected to broadband before being made public.
Among these platforms we find from VRV, Netflix, Funimation or DC Universe, to Hulu, YouTube Premium, Apple TV +, Prime Video, Disney +, HBO Max, among others, thus generating a transmission war between new innovations.
If you want to know more about one of the most popular platforms today, we invite you to read our article on What is Netflix, where you will find from its meaning to How to use it ?.
Netflix is one of the platforms with the highest users in the market today.
What are the best shows to stream live for free?
1.- Twitch
Amazon bought the platform in 2.014, placing it among the programs with the highest number of users of the most popular games that exist today.
Some of the functions offered by this platform are: connection to operating systems and consoles, immediate communication between users, games can be stored, among an endless number of other functions.
On the other hand, it is a free platform, but it has advertising that can be annoying for its users, so it also offers the possibility of subscribing to the channel and canceling a monthly payment.
2.- OBS STUDIO, OPEN BROADCAST SOFTWARE
Without a doubt it is one of the programs to broadcast live with greater impact that exist today, since compared to other programs it is very easy to use and has an open code that helps those who are dedicated to streaming.
Its great features range from being able to share the computer screen to using different sources in videos that you can record or transmit directly on platforms such as Facebook and YouTube.
3.- Xsplit Broadcaster
Xsplit is a new company that has launched four exclusive products for broadcasting video videos or editing videos for streaming, these are:
- VCam: allows you to record videos and replace, eliminate or blur any background, without having to be green or chromatic.
- broadcaster: If you want to make high-quality videos for video streaming, this is the ideal software.
- XPress Video Editor: A simple and fast editing program for videos.
- Gamecaster: For players who like to record their games, Xsplit created the program to do this from your PC or console, giving the option to do it live or record it.
On the other hand, we must know that this is a professional, minimalist and extremely simple software, designed to broadcast live in 4K and 60fps, sharing with OBS the possibility of placing sources in your videos.
Placing it among the best programs for streaming that currently exists due to its characteristics and programs designed to facilitate the work of its users.
4.-Zoom
This video conferencing tool that is gaining popularity today for its potential to interact with two or more people via webinar, meetings or live.
But due to its functionality and ease of broadcasting live, it has become a tool that many television and radio programs have begun to use, as a whole, being able to link them with YouTube and Facebook.
In this way, all television networks, radios and other media tend to use it to increase the audience and be able to view it during the program or video.
5.- Streamyard
It is without a doubt the program created to stream live and share it on the following social networks: YouTube, Facebook, Twitch and LinkedIn. An excellent feature of Streamyard is that you can connect with three social networks at the same time, without throwing any problems.
It is a totally free program, but a watermark tends to appear on the image, on the other hand, if the program is purchased, this watermark will not bother you in your videos.
6.- Facebook Gaming
Without a doubt, Facebook did not want to be left behind and designed a program for its gamers users with the possibility of integrating with PlayStation and XboX, totally free.
Therefore, it allows several players to transmit simultaneously, so that users can see several gamers at the same time on the screens of the users.
7.- Streamlabs
It's known as the streaming lab. It was bought by the great manufacturer of tools and software, Logitech in the year 2.019 after being created years ago by OBS.
It is a very professional platform designed to broadcast live after configuring the program.
It works on desktop computers with Mac or Windows operating system, but it is also compatible for any Android device, giving the ease of connection on any social platform.
Streamlabs is one of the most popular platforms today among streaming users.
What are the best programs to broadcast live pro?
1.- Classonline
It is a platform designed to train subjects through live videos, aimed at people, institutions, schools, colleges, academics and educational facilities dedicated to teaching or creating courses, webinars and online workshops.
It has a very simple design that is easy to use by any type of teacher, but without a doubt, it represents an unbeatable opportunity to create new entrepreneurs who seek to commercialize their knowledge. You have three payment plans that meet your expectations.
2.-Webinarjam
A very complete platform that integrates the training of the youngest users and the entrepreneurs that are emerging today.
But why is it so complete? We must start with the fact that it has a very stable and powerful platform and technology, offering great security to its subscribers.
It has a friendly and simple interface that covers all marketing expectations for large companies, making their work easier.
However, one of its most important functions is streaming with 5.000 people at the same time, under excellent Full HD visual quality.
3.- Live stream
It has belonged to the Vimeo brand since 2.017, since then it is one of the best known platforms on the market, since they have to broadcast massive games of different sports or large concerts.
Therefore, it is focused on the business world that offers its users great and unique live experiences, being able to comment and make donations automatically.
Without a doubt, it is one of the most complete platforms that exist today, but unfortunately it is necessary that the users who use it have a certain level of knowledge, since as we said before, it is designed for conferences, shows and large-scale events. .
4.- Crowdcast
It is a fully professional, high-quality platform for developing videoconferences and webinars, with a unique function that allows you to view a chat where users can answer or ask questions and surveys.
5.- Wirecast
This professional program designed to be compatible with Windows and Mac, offers a simple but powerful solution to each of its users. So it is not necessary to have a specialist person next to it for its management.
Like other programs, it is integrated into the most important social networks that exist today, which is why it has become one of the best options for many users, making it the best-selling software of the moment.
Among its main features is an audio mixer, use of sources, titles and chroma effect without major protocol and complication.
All these platforms are just some of those that exist today in the market in its free and pro version, so we cannot fail to mention:
- Skype.
- Price Video.
- Hangouts.
- WebinarPress.
- GoogleMeet.
- Damn.
- whereby.
- vimeo.
- collabity.
- Stealthseminar.
- Jitsi meet.
- Easywebinar.
- GoToMeeting.
- Everwebinar.
- Messenger Rooms.
- YowiTV.
- StreamYard.
How to use the programs to broadcast live on social networks?
Social networks are designed to meet people and make themselves known as a company or product, so we should not be surprised that Facebook, YouTube, Twitter, Periscope and Instagram are part of the platform group to broadcast live.
Here are the steps to connect to each of these platforms through simple steps and safely.
However, we invite you to visit our website where you will find all the necessary information about social networks.
YouTube
The internet video master since its inception has tried to stay on the cutting edge of technology, so it cannot be left behind with live video streaming.
YouTube has become one of the favorite platforms to transmit news from all over the world live and direct. If you want to start testing it, you just have to follow the steps that we leave you below:
- Start your section and look for the option to create video or advertising.
- Click live broadcast.
- If this is your first time, you will have to accept the permissions to use the microphone and camera for YouTube.
- Then you just have to choose between programming a broadcast or Start the broadcast at the moment.
- Whichever option you select, you must complete the information about the video, such as: title, if it is private, public or hidden, chat, advertising and up to the age limit if necessary.
- Once you finish this step, you can start streaming live on YouTube.
YouTube also offers an option to stream live with encryption, so the page will force you to download encryption software for the process.
Since its creation, Instagram has achieved an absolute revolution in the networks through images and videos, so it is not surprising that it offers a service called Instagram Live that integrates the programs to broadcast live.
Its simplicity provides the user with a safe and simple to use platform in which they can save each video in their stories or reel. The steps to follow are:
- Enter the application.
- Go to the camera on the upper left side.
- Select "Live", then broadcast.
Despite being known as a social network for small messages, Twitter updated its functions by integrating the Streaming option in a simple and easy way.
Compared to other platforms and social networks, in four small steps you can make a good quality broadcast for your followers.
- Enter your Twitter profile and post a Tweet.
- Then click "Live".
- Accept all permissions to use your computer's camera and microphone.
- Put a short description and you can start your transmission on Twitter.
Periscope
It is a platform specialized in transmitting live videos belonging to Twitter, which has made it possible to publicize important news worldwide, positioning it among the best platforms to reach an endless number of users in a truthful and safe way.
Since it belongs to Twitter, its steps are similar for the broadcast of any video, which we leave you below:
- Enter the application.
- Accept the permissions to make your location known and so that the system can use your computer's microphone and camera.
- Put a short description of the video and you can start broadcasting.
For a few years, Facebook has made the decision to complement its platform with downloaded, shared or streaming videos, in profiles, groups or pages that make up this well-known social network. So below we leave you each of the steps you need to complete to make these transmissions.
- Enter the group, page or profile in which you want to broadcast live.
- Then click "live".
- Accept the permissions that Facebook asks you to use the microphone and the camera. This option will only appear if it is the first time you use this function.
- Then you will find two modes to transmit: Connect (connection to Live API) and Camera (direct transmission from your computer's camera).
- Whatever your option, you must enter the basic data of your video, such as: description, title, tags, among others.
- Click broadcast.